Can marketing create needs and demands?

Does marketing creates need or responds to the need? it is the very old marketing argument. I think marketing does this both. In order to survive in the competition or keeping business alive, marketers has to follow both strategies. Marketing satisfies need when consumers’ know what they need. But when there is no need is present or consumers’ don’t have the idea about what they need, marketing creates need. Read more

A story of BTRC: VSAT Saga

BTRC stands for Bangladesh Telecommunication Regulatory Commission. This organization controls the telecommunication facilities. Their job is to develop the telecommunication system. In order to do that they undertakes many decisions and policies. But most of their decisions are wrong. Their latest decision is to stop the us of VSAT technology. Read more

Repairing Crumbling Wall With Lego

Have you ever thought of fixing your house's broken wall with Lego? or have you even think of decorating your room with creative wall made of Lego? may be you have or may be you haven't. But Jan Vourmann did . Jan is a German artist and he has spent last three years traveling the world and repairing crumbling walls and monuments with Lego. 26 years old Jan has taken his project from its humble beginnings at an art fair in Rome and brightened up thousands of people's days with his brightly colored plastic Lego. His fixing doesn't have architectural value but surely has lots of artistic value. Some of his creative fixing is shared below. Look at pictures below and see how creatively he did this job. Read more

Fall of mighty Brazil

At last, mighty Brazil has fallen. Last night in their match with Netherlands, they got defeated. And their dream of Hexa shredded with their defeat. But the match was too good. Till first half I was impressed with Brazilian football. They had the match under control. Their movement, ball control everything was nice. But in 2nd half when Holland came back in the match and created a pressure on Brazilians, Brazil couldn’t handle the pressure. Instead of playing their natural game they started to play with their muscle. They committed foul one after one. Read more